"Toys 2" Remixed
The Nissan "Toys" commercial is my all time favorite TV ad. Featuring an Adventure Team GIJoe rescuing "Barbie" from another dull date with "Ken" it was funny and the most memorable commercial of 1997, winning a stack of awards.
It also caught the eyes of Mattel, who weren't pleased. They sued Nissan even though the actual fashion doll in the clip was only generic and not a branded "Barbie".
Still the damage was done and the ad faded away into obscurity.
The sad part is almost no one saw the sequel.
The sequel is more fun in my opinion, but I hated the music. The Kiss track "Calling Dr. Love" may have seemed funny at the time, but I think it was a distraction from the adventure side of the mini movie.
So I took the original clip for "Toys 2" and recut it with new music and sound effects.
Note the characters in the credits are all Hasbro trademarks. The folks in Rhode Island seemed to get the original joke and loved the free promotion.
So in my version Joe rescues Kimber from the despicable Eric Raymond.
The result is:
Toys 2 is also at YouTube
Enjoy.
'til all commercials are fun little adventure movies
Keep the Adventure Alive,
AT
This is great! Your music selection is SO much better than in the original.
These commercials were part of the great ad teams from TBWA Chiat/Day in the 90's...the same teams that did the Absolute Ads and the Taco Bell "Yo Quiero" dog. Coupled with the "1984" Apple commerical, Chiat/Day is the major reason I got a degree in Advertising.
(A degree I NEVER use, btw...that minor in Graphic Design is another story, however.)
ps- GarageBand is another reason to ditch the PeeCee format. The whole iLife series is worth it.
Posted by: gnumoon | March 09, 2006 at 02:28 PM
Tom,
This is great! Any thoughts on cleaning up the original Nissan ad ?
John
Posted by: John Ellingwood | March 24, 2006 at 02:27 PM
I do have the original, but the video is not as clean. I'm working on upgrading it though. Watch the blog or my Joe page for when it is done.
Posted by: Tom Calhoun | April 02, 2006 at 07:45 PM
I loved the original commercial, and I love this remix as much! My grandniece is going to scream when she hears the "Kim Possible" theme!
Posted by: sgt_majorette | February 27, 2007 at 11:28 AM
I didn't know that was the "Adventure Team" version of "G.I. Joe" that the advertisers were emulating. By the way, the characters names in the commercial were Roxanne, Nick, and Tad.
http://www.mtv.com/news/articles/1424993/19970924/aqua.jhtml
Posted by: lexein | April 07, 2007 at 09:17 AM
Yep. I avoided the "real" names on purpose. I substituted character names that were trademarked by Hasbro.
In this case the characters I used were all from Hasbro's JEM and the Holograms line of toys from the mid 80's. That seemed to fit the Barbie theme better than generic names.
Tom
Posted by: TomC | April 07, 2007 at 11:58 AM
The original commercial is still my favorite...but your remake with the new soundtrack is great!
Posted by: Joe Lara | September 21, 2007 at 06:40 PM
Love it! Keep up the good work!
Posted by: Randy Riker | December 18, 2007 at 05:39 PM
I can't get that "Toys 2" theme out of my
head. Give the bulldog an Oscar. Better than the original.
Posted by: Roy Trice | March 03, 2008 at 06:30 PM